AR-TX REDI is taking Texarkana USA to the next level by marketing the region as a premier business location through an aggressive strategic marketing plan. Central to these efforts is the launch of a new state-of-the-art website ( showcasing the assets and attributes of the area. “The new website is a resource for relocating and expanding companies to see why Texarkana is an ideal location for their business to grow and thrive,” says Rob Sitterley, President & CEO of AR-TX REDI. “We want people to see all the amazing things the region has to offer, like a dedicated workforce, world-class transportation infrastructure, cutting-edge education and training programs, and a business-friendly climate with strong governmental support from two states.”

Sitterley also emphasizes the importance for the entire Texarkana community taking part in these efforts to create awareness for the region. “The launch of the new website is accompanied by a social media campaign creating opportunities for residents of the region to connect, engage and share their enthusiasm for their hometown. The single most significant asset of our region is our people, and we want to create opportunities for others to see that.” He continues to explain how more than ever companies and employees are looking for a sense of place and community. “Through social media, we are able to show the world exactly who we are, a region of dedicated and proud American builders.”

Sitterley offers the following challenge: “I would like to invite our residents to take part in promoting our community by following @ARTXREDI on social media and join the conversation. Together, we can be a powerful voice championing Texarkana USA as a wonderful place of growth, prosperity and opportunity.”

AR-TX REDI, a nonprofit organization, is your partner for economic success in Northeast Texas and Southwest Arkansas.  The group’s mission is to foster a strong business environment and increase the economic base of the region by fueling job growth, attracting new investment and supporting existing companies.  REDI will strengthen consensus among diverse networks of businesses, local governments and community leaders to embrace the extraordinary value of Texarkana USA as an unrivaled place to thrive.